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Consumer Choice

Shop the Consumer Choice collection at Affordable Furniture & Carpet in Chicago, IL. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Chicago to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Chicago, IL area. Financing options available.

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Rowanbeck Dining Server image Save 23% Save %
$1,161.98
$1,161.98 - $1,161.98
$1,161.98
$893.83
$893.83 - $893.83
$893.83

Rowanbeck Dining Server

Inspired by art deco design, this dining server makes a lasting impression in a simply stunning way. Its magnificent rounded silhouette is enhanced...

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$1,161.98
$1,161.98 - $1,161.98
$1,161.98
$893.83
$893.83 - $893.83
$893.83
Save 23% Save %
Rowanbeck Dining Chair image Save up to 23% Save %
$203.96 - $290.81
$203.96 - $290.81
$203.96
$156.89 - $223.70
$156.89 - $223.70
$156.89

Rowanbeck Dining Chair

Inspired by art deco design, this dining chair makes a lasting impression in a simply stunning way. Its magnificent curved silhouette is enhanced w...

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$203.96 - $290.81
$203.96 - $290.81
$203.96
$156.89 - $223.70
$156.89 - $223.70
$156.89
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Puckman Accent Chair image Save 23% Save %
$790.60
$790.60 - $790.60
$790.60
$608.15
$608.15 - $608.15
$608.15

Puckman Accent Chair

3D Available

This accent chair has an ultra-modern vibe and indulgent feel. Its metal frame is a chic complement to black leather seating. With its nickel-tone ...

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$790.60
$790.60 - $790.60
$790.60
$608.15
$608.15 - $608.15
$608.15
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Posy Tray image Save 23% Save %
$105.74
$105.74 - $105.74
$105.74
$81.34
$81.34 - $81.34
$81.34

Posy Tray

This tray was made for serving up superb style. Goldtone finished cast aluminum sets a sturdy foundation. This is the perfect fashionable piece for...

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$105.74
$105.74 - $105.74
$105.74
$81.34
$81.34 - $81.34
$81.34
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O'Phannon Ottoman With Storage image
Save 23% Save %
$456.98
$456.98 - $456.98
$456.98
$351.52
$351.52 - $351.52
$351.52

O'Phannon Ottoman With Storage

Complete your at-home retreat with this casually chic ottoman. The luxe herringbone chenille upholstery is indulgently plush to the touch. A flip t...

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$456.98
$456.98 - $456.98
$456.98
$351.52
$351.52 - $351.52
$351.52
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O'Phannon 2-Piece Sectional with Chaise image
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$1,596.30
$1,596.30 - $1,596.30
$1,596.30
$1,227.92
$1,227.92 - $1,227.92
$1,227.92

O'Phannon 2-Piece Sectional with Chaise

Complete your at-home retreat with this casually chic sectional with chaise. The luxe herringbone chenille upholstery is indulgently plush to the t...

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$1,596.30
$1,596.30 - $1,596.30
$1,596.30
$1,227.92
$1,227.92 - $1,227.92
$1,227.92
Save 23% Save %
Save 23% Save %
$2,206.88
$2,206.88 - $2,206.88
$2,206.88
$1,697.60
$1,697.60 - $1,697.60
$1,697.60

Next-Gen DuraPella Power Reclining Sofa

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...

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$2,206.88
$2,206.88 - $2,206.88
$2,206.88
$1,697.60
$1,697.60 - $1,697.60
$1,697.60
Save 23% Save %
Next-Gen DuraPella Power Reclining Sofa image
Save 23% Save %
$2,793.54
$2,793.54 - $2,793.54
$2,793.54
$2,148.88
$2,148.88 - $2,148.88
$2,148.88

Next-Gen DuraPella Power Reclining Sofa

3D Available

This sleek, ultra-modern power reclining sofa with drop-down table has it all. With designer style and head-to-toe comfort, it has the upscale look...

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$2,793.54
$2,793.54 - $2,793.54
$2,793.54
$2,148.88
$2,148.88 - $2,148.88
$2,148.88
Save 23% Save %
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$2,002.95
$2,002.95 - $2,002.95
$2,002.95
$1,540.73
$1,540.73 - $1,540.73
$1,540.73

Next-Gen DuraPella Power Reclining Sectional Sofa

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$2,002.95
$2,002.95 - $2,002.95
$2,002.95
$1,540.73
$1,540.73 - $1,540.73
$1,540.73
Save 23% Save %
Save 23% Save %
$1,846.85
$1,846.85 - $1,846.85
$1,846.85
$1,420.65
$1,420.65 - $1,420.65
$1,420.65

Next-Gen DuraPella Power Reclining Sectional Loveseat with Console

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$1,846.85
$1,846.85 - $1,846.85
$1,846.85
$1,420.65
$1,420.65 - $1,420.65
$1,420.65
Save 23% Save %
Save 23% Save %
$1,601.35
$1,601.35 - $1,601.35
$1,601.35
$1,231.81
$1,231.81 - $1,231.81
$1,231.81

Next-Gen DuraPella Power Reclining Sectional Loveseat

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$1,601.35
$1,601.35 - $1,601.35
$1,601.35
$1,231.81
$1,231.81 - $1,231.81
$1,231.81
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Save up to 23% Save %
$2,861.53 - $3,721.37
$2,861.53 - $3,721.37
$2,861.53
$2,201.18 - $2,862.59
$2,201.18 - $2,862.59
$2,201.18

Next-Gen DuraPella Power Reclining Sectional

3D Available

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...

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$2,861.53 - $3,721.37
$2,861.53 - $3,721.37
$2,861.53
$2,201.18 - $2,862.59
$2,201.18 - $2,862.59
$2,201.18
Save up to 23% Save %
Save 23% Save %
$2,206.88
$2,206.88 - $2,206.88
$2,206.88
$1,697.60
$1,697.60 - $1,697.60
$1,697.60

Next-Gen DuraPella Power Reclining Loveseat with Console

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

View full details
$2,206.88
$2,206.88 - $2,206.88
$2,206.88
$1,697.60
$1,697.60 - $1,697.60
$1,697.60
Save 23% Save %
Save up to 23% Save %
$2,206.88 - $2,793.54
$2,206.88 - $2,793.54
$2,206.88
$1,697.60 - $2,148.88
$1,697.60 - $2,148.88
$1,697.60

Next-Gen DuraPella Power Reclining Loveseat with Console

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

View full details
$2,206.88 - $2,793.54
$2,206.88 - $2,793.54
$2,206.88
$1,697.60 - $2,148.88
$1,697.60 - $2,148.88
$1,697.60
Save up to 23% Save %
Save 23% Save %
$1,072.60
$1,072.60 - $1,072.60
$1,072.60
$825.08
$825.08 - $825.08
$825.08

Next-Gen DuraPella Power Recliner

3D Available

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...

View full details
$1,072.60
$1,072.60 - $1,072.60
$1,072.60
$825.08
$825.08 - $825.08
$825.08
Save 23% Save %
Next-Gen DuraPella Power Recliner image
Save 23% Save %
$1,912.30
$1,912.30 - $1,912.30
$1,912.30
$1,471.00
$1,471.00 - $1,471.00
$1,471.00

Next-Gen DuraPella Power Recliner

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...

View full details
$1,912.30
$1,912.30 - $1,912.30
$1,912.30
$1,471.00
$1,471.00 - $1,471.00
$1,471.00
Save 23% Save %
Save 23% Save %
$2,206.88
$2,206.88 - $2,206.88
$2,206.88
$1,697.60
$1,697.60 - $1,697.60
$1,697.60

Next-Gen DuraPella Power Recliner

3D Available

This sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...

View full details
$2,206.88
$2,206.88 - $2,206.88
$2,206.88
$1,697.60
$1,697.60 - $1,697.60
$1,697.60
Save 23% Save %
Save up to 23% Save %
$1,072.60 - $2,206.88
$1,072.60 - $2,206.88
$1,072.60
$825.08 - $1,697.60
$825.08 - $1,697.60
$825.08

Next-Gen DuraPella Power Recliner

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...

View full details
$1,072.60 - $2,206.88
$1,072.60 - $2,206.88
$1,072.60
$825.08 - $1,697.60
$825.08 - $1,697.60
$825.08
Save up to 23% Save %
Save 23% Save %
$1,031.06
$1,031.06 - $1,031.06
$1,031.06
$793.12
$793.12 - $793.12
$793.12

Next-Gen Durapella Power Lift Recliner

This power lift recliner makes at-home lounging an effortlessly comfortable experience. Indulge in a full recline—its spacious seating area gives y...

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$1,031.06
$1,031.06 - $1,031.06
$1,031.06
$793.12
$793.12 - $793.12
$793.12
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$3,448.20 - $3,604.30
$3,448.20 - $3,604.30
$3,448.20
$2,652.46 - $2,772.54
$2,652.46 - $2,772.54
$2,652.46

Next-Gen DuraPella Living Room Set

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this seating package, you can m...

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$3,448.20 - $3,604.30
$3,448.20 - $3,604.30
$3,448.20
$2,652.46 - $2,772.54
$2,652.46 - $2,772.54
$2,652.46
Save up to 23% Save %
Save up to 23% Save %
$4,413.76 - $6,326.05
$4,413.76 - $6,326.05
$4,413.76
$3,395.20 - $4,866.19
$3,395.20 - $4,866.19
$3,395.20

Next-Gen DuraPella Living Room Set

It’s time to rethink the way you relax—and time to experience the joys of this seating package. Taking a fashion-forward approach to the art of rel...

View full details
$4,413.76 - $6,326.05
$4,413.76 - $6,326.05
$4,413.76
$3,395.20 - $4,866.19
$3,395.20 - $4,866.19
$3,395.20
Save up to 23% Save %
Save up to 23% Save %
$5,587.08 - $7,793.96
$5,587.08 - $7,793.96
$5,587.08
$4,297.75 - $5,995.35
$4,297.75 - $5,995.35
$4,297.75

Next-Gen DuraPella Living Room Set

This sleek, ultra-modern power reclining seating package has it all. With designer style and head-to-toe comfort, it has the upscale look of leathe...

View full details
$5,587.08 - $7,793.96
$5,587.08 - $7,793.96
$5,587.08
$4,297.75 - $5,995.35
$4,297.75 - $5,995.35
$4,297.75
Save up to 23% Save %
Nerviano Recliner image
Save 23% Save %
$401.60
$401.60 - $401.60
$401.60
$308.92
$308.92 - $308.92
$308.92

Nerviano Recliner

Indulge in comfort—while saving on space—with this zero wall recliner. This zero wall design means you only need a few inches of room between the b...

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$401.60
$401.60 - $401.60
$401.60
$308.92
$308.92 - $308.92
$308.92
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Naydell 92" TV Stand image
Save 23% Save %
$986.99
$986.99 - $986.99
$986.99
$759.22
$759.22 - $759.22
$759.22

Naydell 92" TV Stand

Balancing chic flair with a relaxed sensibility, this extra-large TV stand strikes just the right tone for rustic sophistication. Beautifully clean...

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$986.99
$986.99 - $986.99
$986.99
$759.22
$759.22 - $759.22
$759.22
Save 23% Save %

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Affordable Furniture & Carpet (Chicago, IL) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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